I tried this site. Administration has faults - e.g. matches are all over the place. I specified East Midlands but I get from SE England to Scotland and NI. I specified age range 40 - 65. I got 20/30 yrs old as well as those in the range.
Replies from ladies seem to follow a pattern - I call string along and refusals to meet. Aim seems to get men messaging lots.
Pros
Easy to use and no recurring charges (up to now)
Cons
See my review